Sultan Kermally

Books by this author:

Gurus on Marketing

A one-stop guide to the world’s most influential writers on marketing, their key concepts, theories and frameworks. Includes Drucker, Levitt on marketing myopia, Kotler on marketing management, Porter on competitive strategy, Day, Nagle, Ansoff, Seth and Peters.

Gurus On People Management

Managers have to manage people. It is the most difficult and yet the most rewarding function. This is a one-stop guide to the world’s most important writers on managing people, summarising all the key concepts and the contribution of each.

The Management Tool Kit

This unique book brings together the most valuable management theories and tools in one volume.