Business Cultures – beating the competition

The Chartered Management Institute (CMI) is so enthusiastic about how good both printed and on-line books can be for business success, that it has launched a competition to find the best books in various categories. They understand the difference that top quality books by authors with a firm practical grasp on a subject can make in sharpening the thinking of our managers and leaders. Their next step should be to make reading such books compulsory!

Our book “The World’s business cultures and how to unlock them” is one such book that anyone trying to do any kind of business in this shrinking world of ours (where global reach is prized and international trade so desirable) should buy and use.

It does what it says on the tin (in this case, you can judge a book by looking at the cover!) and it gives tips, tricks and techniques for understanding cultural differences and how they impact on doing business and communicating cross-borders and across cultures.

Needless to say, it is one of the titles we will be submitting to the CMI competition. Check out the process, but more importantly, buy the book and learn how to use cultural sensitivities to your advantage.

The World’s Business Cultures

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